No Laptops, No Wi-Fi: How One Cafe Fired Up Sales

No Laptops, No Wi-Fi: How One Cafe Fired Up Sales

Customers chat, read the paper and order sandwiches and espresso drinks at the counter of August First Bakery & Cafe in Burlington, Vt., but there’s something different here. Where there used to be the familiar glow of laptop screens and the clicking of keyboards, now the devices are banned.

“To walk into a place and see people looking at their screens with a blank stare, it takes away just kind of the community aspect of it. Of you being in a place with other people,” owner Jodi Whalen says.

I like the idea of community places that actively discourage technology in order to actively encourage human interaction. We all need a gentle reminder sometimes to look up from our screens and focus on the world around us.

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